Dealer & Distributor Portals
Account access, dealer ordering, approval paths, customer groups, and operating rules that match the channel.
Most manufacturer ecommerce projects fail because they are treated like storefront projects.
Manufacturer commerce is different. Dealers need account pricing. Business buyers need repeat ordering. Operations needs accurate inventory. Customer service needs fewer manual touches. Leadership needs visibility from quote to delivery.
M2B Commerce starts with the working system behind the website: price logic, catalog access, ERP ownership, fulfillment rules, and the manual steps that currently keep orders moving.
Inventory truth
Dealer pricing lives outside the website
Inventory does not match what customers see
Orders need manual cleanup before fulfillment
Customer service becomes the integration layer
Sales loses visibility after the quote
The storefront does not match the real order workflow
B2B commerce infrastructure built around how manufacturers actually sell.
M2B Commerce focuses on dealer rules, account-based buying, operational system truth, and fulfillment visibility.
Account-Based Pricing
Customer-specific pricing, contract terms, discounts, quote rules, and controls that reduce manual cleanup.
Customer-Specific Catalogs
Catalog views organized around buyer type, region, part access, equipment fit, and repeat-order behavior.
Quote-to-Order Workflows
Workflows that turn quote requests, approvals, payment terms, and order details into cleaner downstream orders.
ERP/CRM/Inventory Integrations
Connection planning for the systems that hold customer, inventory, pricing, quote, and order truth.
Fulfillment & Shipping Visibility
Order status, allocation, pick-pack-ship visibility, and reporting that business buyers and teams can trust.
System Reality
The commerce project has to include the work happening behind the screen.
A manufacturer buyer experience is only trustworthy when the operating rules behind it are understood. The site should make ordering easier without creating hidden cleanup work for sales, service, finance, and fulfillment teams.
The website is rarely the only system involved
Dealer ordering often touches ERP, CRM, inventory, accounting, tax, shipping, payment terms, sales approvals, and warehouse work. Treating the site as an isolated build is how the same manual work reappears after launch.
B2B buyers need speed without losing rules
A repeat commercial buyer should be able to reorder quickly, but the system still has to respect account pricing, product eligibility, minimums, substitutions, approvals, freight realities, and credit terms.
Internal teams need fewer exception paths
Customer service, sales, finance, and warehouse teams should not have to interpret every online order. The commerce workflow should collect enough clean data for downstream systems and people to trust it.
Roadmap work prevents platform churn
Many teams buy plugins, redesign the frontend, or start a replatform before they have named the true workflow problem. M2B Commerce starts by making the system visible.
Order-to-door workflow
Connect the full path from customer demand to delivery.
The operating picture should be visible before the build: who places the order, where pricing is confirmed, what system owns inventory, and how fulfillment status gets back to the customer.
Fulfillment
- 1Customer or dealer demand
- 2Portal, catalog, and pricing
- 3Quote or order
- 4Payment or account terms
- 5ERP and order management
- 6Inventory allocation
- 7Pick, pack, and ship
- 8Delivery visibility
- 9Reporting and improvement
The platform matters. The workflow matters more.
M2B Commerce evaluates the current stack and designs the right path. The service does not assume every platform supports every manufacturer workflow out of the box.
System fit
Commerce Platforms
- WooCommerce
- Shopify B2B
- BigCommerce B2B
- Odoo Commerce
Operational Systems
- ERP
- CRM
- Inventory
- Shipping
- Accounting
Custom Architecture
- Next.js frontends
- APIs
- Middleware
- Data workflows
Architecture Layers
M2B Commerce maps the layers that have to work together.
The roadmap connects buyer experience, commercial rules, operational system truth, and implementation sequencing. That gives leadership a practical path before investing in a rebuild or platform change.
Buyer experience
Dealer login, account-specific catalogs, repeat ordering, quote requests, saved lists, order history, and self-service status.
Commercial rules
Customer tiers, negotiated pricing, tax and freight considerations, payment terms, approvals, minimums, and territory or channel restrictions.
Operational truth
ERP ownership, product data, inventory availability, order handoff, fulfillment status, shipping events, and reporting feedback.
Implementation path
What to keep, what to replace, what to integrate, what to phase, and which risks must be handled before development spend accelerates.
Start with a roadmap before you rebuild the system.
Before replacing a website, buying another plugin, or rebuilding a dealer portal, M2B Commerce maps the real ordering workflow, identifies the system gaps, and creates a practical modernization roadmap.
- Current commerce stack review
- Dealer and customer ordering workflow map
- Platform and integration gap analysis
- ERP, CRM, inventory, and shipping connection review
- Recommended architecture
- Roadmap by phase
- Budget ranges
A focused service, not a generic ecommerce agency.
The offer is commerce infrastructure for manufacturers: dealer portals, ordering workflow modernization, system connection planning, and implementation roadmap work.
Commerce infrastructure
Architecture and implementation planning for manufacturer ordering systems, not generic web design.
Roadmap-first delivery
A clear assessment before rebuilds, replatforming, plugin work, or integration projects.
Operational integration
A focus on ERP, CRM, inventory, fulfillment, shipping, and reporting realities.
Metrotechs operated
A focused service from a systems, software, cloud, data, and AI consultancy.
Practical outputs
Workflow maps, gap analysis, architecture recommendations, phases, risks, and budget ranges.
Built for B2B buyers
Dealer, distributor, contractor, integrator, and repeat commercial customer workflows.
Operated by Metrotechs
M2B Commerce is a focused Metrotechs service.
M2B Commerce is operated by Metrotechs, a software, systems, cloud, data, and AI consultancy focused on practical digital infrastructure for manufacturers and business operators.
Explore the main planning areas
Start with a roadmap before you rebuild the system.
Map the real ordering workflow, identify system gaps, and create a practical modernization plan before replacing a website, buying another plugin, or rebuilding a dealer portal.